Beyoncé's Mrs Carter Tour began in April 2013 in Serbia and went on for many months.
The Mrs Carter Tour Advert was in basically every magazine and newspaper worldwide announcing the tour and new album of the international star.
The gold and black contrasts together to create a bold, extravagant illustration and the regal style of the image conveys the message that she is the queen of the stage, and a queen of pop.
Although the image of Beyoncé is quite over the top and bejewelled... The font is quite straightforward and easy to read.
The indirect address intrigues the reader and makes them want to find out more about the tour and upcoming album.
I think this tour advert found in OK magazine in December 2012 (after it was announced, with added dates) is a very good example of an effective album advert.
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